커버스토리
Drastic Growth For Global Branches... Expected to Cruise Again This Year
Among the global branches that have been in operation for at least 24 months, the one that has recorded the highest growth rate as of the end of last year is Türkiye. Atomy Türkiye performed significantly well with a growth rate of as much as 200% considering that it opened in June 2021. Atomy Russia, Kazakhstan, Colombia, the Philippines, New Zealand, and Indonesia have followed suit. How were these branches able to grow steadily through a tough year marked by inflation and decreased consumer spending? Let's delve into six branches: Türkiye, Kazakhstan, Colombia, the Philippines, Mexico, and Indonesia. How were they able to grow and what is their strategy moving forward?