ARTICLE [News Card] Honesty & Goodness is the Best Strategy (ENG)
[News Card] Honesty & Goodness is the Best Strategy (ENG)
Honesty & Goodness is the Best Strategy
Sustainable growth through honesty and goodness
Honesty is an expression of reality as it is and keeping the promise with our conscience, with the employees, the partnering companies, and the consumers, even if it means suffering a loss. Goodness is sharing the created value, and especially giving a greater share to others.
Atomy believes the best way to operate its business is with honesty and goodness. Honesty and goodness is a promise with the customers, and the customers purchase the products based on their trust in the promise. This is why Atomy works with its partnering companies to develop better and more affordable products. The resoluion to uphold the principles, create products of absolute quality and absolute price, and to return more benefits to the customers who trust and use the products is based on the belief that honesty and goodness is the best strategy.
"Our promise to stick to our principles no matter what,
to create products of Absolute Quality and Absolute Price,
and to return benefits to customers who trust anduse our products begins with our belief that honesty."
Atomy’s greatest asset is Honesty
Atomy has built trust through honesty. Since its establishment, Atomy has considered members first, even when the company was experiencing difficulties. According to company policy, commission should be paid every 15 days, but Atomy sent it out every day. It was a time when orders were received by fax and entered by hand, but the commission for the business owners were taken care of before all else. It was the best way to help the business owners.
The same is true for our products. Atomy has not hesitated in making difficult choices in order to create products in which customers can feel pride and satisfaction. Atomy believes that business conducted with honestly will inevitably succeed. Small companies have fewer resources at their disposal, but being honest and faithful can be practiced without large amounts of capital. The driving force behind Atomy’s rapid growth is the fact that the company was founded on honesty and goodness. Honesty often creates far greater values than we can imagine.
Take the right path to travel far
When you want to travel a long distance, the direction you take makes a significant difference. Atomy has chosen a path of honesty and goodness from the start and even though many people understand the importance of such values, they are hard to achieve by willpower alone. At times, it becomes necessary to accept disadvantages while striving to overcome the numerous temptations.
Atomy sticks to its principles and the right path to stand proudly before the customers. Being honest means keeping your words even if it means suffering a loss. We do everything strictly according to our principles, and we must be willing to accept any resulting damages. In the short term, losses may occur due to this uncompromising honesty, but in the long term much greater things may be accomplished.
Honesty and goodness leads to survival
Atomy believes that it must choose the path of honesty and goodness until the end, even if everyone else does not. Some may come to the conclusion that being good leads to losses. Some start with good intentions but change their ways once they realize it will put them in a disadvantage. But do they ultimately end up any better off than those who stick to the honest path? Most definitely not. In the days when Korean electronic manufacturers were just starting out and small companies were swarming, there were many businesses that did not provide after-services even if a product was broken. Which manufacturers have survived to this day? Only those that produced products honestly and took 100% responsibility for those products survived. Being honest means sticking to your principles even when it hurts. Global companies and the companies that have survived in Korea have done their parts.
For honest companies to last, it is a common sense.
Sustainable growth through honesty and goodness
Honesty is an expression of reality as it is and keeping the promise with our conscience, with the employees, the partnering companies, and the consumers, even if it means suffering a loss. Goodness is sharing the created value, and especially giving a greater share to others.
Atomy believes the best way to operate its business is with honesty and goodness. Honesty and goodness is a promise with the customers, and the customers purchase the products based on their trust in the promise. This is why Atomy works with its partnering companies to develop better and more affordable products. The resoluion to uphold the principles, create products of absolute quality and absolute price, and to return more benefits to the customers who trust and use the products is based on the belief that honesty and goodness is the best strategy.
"Our promise to stick to our principles no matter what,
to create products of Absolute Quality and Absolute Price,
and to return benefits to customers who trust anduse our products begins with our belief that honesty."
Atomy’s greatest asset is Honesty
Atomy has built trust through honesty. Since its establishment, Atomy has considered members first, even when the company was experiencing difficulties. According to company policy, commission should be paid every 15 days, but Atomy sent it out every day. It was a time when orders were received by fax and entered by hand, but the commission for the business owners were taken care of before all else. It was the best way to help the business owners.
The same is true for our products. Atomy has not hesitated in making difficult choices in order to create products in which customers can feel pride and satisfaction. Atomy believes that business conducted with honestly will inevitably succeed. Small companies have fewer resources at their disposal, but being honest and faithful can be practiced without large amounts of capital. The driving force behind Atomy’s rapid growth is the fact that the company was founded on honesty and goodness. Honesty often creates far greater values than we can imagine.
Take the right path to travel far
When you want to travel a long distance, the direction you take makes a significant difference. Atomy has chosen a path of honesty and goodness from the start and even though many people understand the importance of such values, they are hard to achieve by willpower alone. At times, it becomes necessary to accept disadvantages while striving to overcome the numerous temptations.
Atomy sticks to its principles and the right path to stand proudly before the customers. Being honest means keeping your words even if it means suffering a loss. We do everything strictly according to our principles, and we must be willing to accept any resulting damages. In the short term, losses may occur due to this uncompromising honesty, but in the long term much greater things may be accomplished.
Honesty and goodness leads to survival
Atomy believes that it must choose the path of honesty and goodness until the end, even if everyone else does not. Some may come to the conclusion that being good leads to losses. Some start with good intentions but change their ways once they realize it will put them in a disadvantage. But do they ultimately end up any better off than those who stick to the honest path? Most definitely not. In the days when Korean electronic manufacturers were just starting out and small companies were swarming, there were many businesses that did not provide after-services even if a product was broken. Which manufacturers have survived to this day? Only those that produced products honestly and took 100% responsibility for those products survived. Being honest means sticking to your principles even when it hurts. Global companies and the companies that have survived in Korea have done their parts.
For honest companies to last, it is a common sense.